Jaime Recena

Jaime Recena holds a degree in Communication and Journalism and has held strategic and leadership roles in both the private and public sectors. He served as the Executive Secretary of Tourism for the Government of the Federal District and, for several years, was the National Executive Director of ABRASEL (Brazilian Association of Bars and Restaurants), one of the most comprehensive and influential industry associations in the sector and in the country.

In 2023, Jaime assumed the role of Executive President of ABICAB (Brazilian Association of Chocolate, Confectionery, and Peanut Industries - ABICAB), where he is responsible for leading sectoral agendas as well as strengthening and expanding the industry's relationships and reputation on both national and international levels.