Hauke Will

Thanks to his long-time experience in the Chocolate and Cocoa World, Hauke Will knows the Supply and Value Chain of this most important raw material for high-quality chocolate very well. From the beginning as a food engineer with a passion for developing chocolate and bringing innovation to consumers, he combines the indulgence of chocolate with its necessary technology and the understanding of the quality aspects of cocoa.

After his degree in Business Innovation, he started to set up the Ritter Sport Cocoa Farm “El Cacao”. With “El Cacao” Ritter Sport shows, how a modern sustainable Cocoa plantation could look like. With the spirit of innovation and the deeply anchored culture of growing cocoa in Nicaragua, it is possible to run these role model: Growing Cocoa in an innovative matter - in harmony with people and nature.